Local business website audit

See whether your website makes the next step obvious.

This audit checks the public website experience a customer sees before calling: homepage clarity, mobile layout, service wording, proof, service area, and the path to contact.

No website login needed.

The audit reviews public pages only. If a fix needs website access later, that is a separate conversation.

Website checks

What a customer should understand quickly.

What you do

The main service should be clear without forcing the customer to hunt through the page.

Where you serve

Service area, location, or mobile-service wording should appear before the customer has doubts.

How to contact you

The quote, booking, call, or contact path should be visible and specific on desktop and mobile.

Common findings

Small website issues can create hesitation.

Examples we look for

  • Vague buttons like "Learn More" where a quote button should appear.
  • Phone numbers that are hard to find or not clickable on mobile.
  • Review claims that do not link to public proof.
  • Service-area wording buried too far down the page.

What the report gives you

  • Cropped screenshot evidence.
  • Why the issue may matter to a first-time customer.
  • Suggested wording and placement.
  • Estimated effort: quick fix, moderate, or larger update.